F1 Arcade

LAS VEGAS

F1® Arcade Las Vegas marks a major milestone in the brand’s international journey, building on the success of the London flagship and five other global locations. Anamo Design Studio was tasked with designing an ambitious two-storey venue to capture the energy of the Las Vegas Strip and the spectacle of Formula 1.

Our approach began with a simple ambition: to create a hospitality-first concept that combines the precision of Formula 1 with the indulgence and extravagance of Caesars Palace. The result is a transformable space that evolves throughout the day, from an elevated dining and social experience to high-energy nightlife. Three bars, a restaurant, and private event spaces unfold across two floors, each designed with flexibility in mind.

Anamo Design Studio placed an almost 5 metre tall bar at the heart of the venue, alongside a 360-degree light-up DJ booth. We developed the lighting feature in close collaboration with the team at Loop Lighting. The lighting acts as a living system, from the controlled ambience of the bars to the chandelier above the DJ booth, whose individual elements react in real time to the rhythm of the room and the music.

The design celebrates maximalism executed with purpose. Rich textures, reflective surfaces, and layered lighting create a sense of continuous motion, yet every element is finely tuned to maintain balance and not overwhelm guests. Private rooms with capacity for up to 200 guests provide intimacy within the venue, with each room featuring its own bar and access to the terrace.

The food and beverage program is led by LP O’Brien, winner of Netflix’s Drink Masters, which is a further attraction for guests. The menu has indulgent dishes, including seafood towers and wagyu beef sliders, and is complemented by a collection of signature cocktails created exclusively for the Las Vegas venue.

F1® Arcade Las Vegas is an example of perfectly executed controlled chaos, a space that pulses, glows, and transforms with its audience. Every detail, from lighting choreography to material selection, is designed to surprise and immerse. Anamo Design Studio has created a venue that captures the glamour of Caesars Palace, the spectacle of Formula 1, and the pure theatre of Las Vegas nightlife.

SERVICES PROVIDED

Concept Creation, Interior Design, Detailed & Technical Design, Bespoke Furniture & Lighting Design, FF+E Design & Specification, Accessories Procurement, Tender Coordination, On-Site Management

“

I have worked with Ana and Anamo Design Studio for years across multiple concepts, and most recently, they have been the creative force behind the interior design of all our F1 Arcade locations. Their expertise in immersive hospitality design, attention to detail, and deep understanding of brand storytelling bring each space to life. Anamo seamlessly blends innovation with the high-energy world of Formula 1, crafting captivating and engaging environments. Beyond their creative vision, they are a pleasure to work and highly collaborative, responsive, and committed to excellence. Their ability to manage the U.S. rollout, overseeing multiple locations and projects simultaneously, has been invaluable. They navigate complex design and construction challenges with precision while ensuring consistency across venues. Anamo is an essential partner in shaping the F1 Arcade experience.

JON GARDNER, PRESIDENT USA
F1 ARCADE

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